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LION releases glitchy new single ‘ATTENTION’


After signing with Tomboi Records in 2021, LION showed he has the talent to take hyper-pop to the next level with the feverish ‘Not Your Fetish’. A proudly queer black artist, his ability ranges from singer, songwriter, producer and dancer, soaring over heavy beats and distorted synths to capture audiences.


LION’s second single is the crazed ‘ATTENTION’, showing off his abilities to be a multi-faceted creator once again, the track was both written and produced by the artist themself. Glitchy, aggressive vocal chops open up the track, before LION begins to build tension with growing layers of reserved but subtly aggressive lyrical performances. As more elements are added, we see the track become a frenzied wall of sound, with distorted instrumentation and processed vocals increasing into a drop that would be right at home in a dance track. Sparkling and glittery, the level of energy is unparalleled, with LION’s performance hitting hard with every form it arrives in.


LION dives into the story of the track, “I wrote this song in a period of my life where I sought so much external validation that I nearly lost myself. So I wrote about the progression of someone who broke down because they couldn’t nurture their own soul. But of course, I had to make it camp, catchy and chaotic. I think there are so many distractions and coping mechanisms we develop to avoid ourselves; so let’s commit to the journey of listening to ourselves, especially when it’s painful”.


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